SHUDU - Digital Super Model

Three weeks after first discovering Shudu, 'she' has doubled her following on instagram to 70k. After being featured on Highsnobsociety people in my surroundings (not in fashion) are also talking about her as a phenomenon. Digitisation of fashion is in full-throttle towards an unknown, but very certain future. The space is remains undefined allowing for initiatives like The Fabricant to define the future aspects of what this holds.

I believe there will be many more of such initiatives popping up left and right this year. This year we saw Prada hiring @lilmiquela as their social media GIF influencer, Balenciaga showcasing their 3D printed collection and Gucci using 3D printed heads of their models as attributes. As for Shudu, she might just be the highlight of the next years fashion week.

LINKS -

Shudu - https://www.instagram.com/shudu.gram/

Lilmiquela - https://www.instagram.com/lilmiquela/

Gucci - http://www.newsweek.com/gucci-cyborg-feminism-milan-fashion-week-poppy-816170

Balenciaga - http://www.3ders.org/articles/20180306-balenciaga-uses-3d-printing-to-create-dramatic-silhouettes-in-aw-2018-fashion-collection.html